New Product Development in Media Firms in the Face of Technological Change: The Role of Strategy and Identity Ambiguity

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Publication year
2011
Author(s)
Kok, R.A.W.
Vos, P
Publisher
Delft, the Netherlands : [S.n.]
In
Annotation
18th International Product Development Management Conference, 6 juni 2011
Publication type
Article in monograph or in proceedings
Please use this identifier to cite or link to this item:http://hdl.handle.net/2066/95355   http://hdl.handle.net/2066/95355
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