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Fulltext:
95241.pdf
Format:
PDF
Description:
publisher's version
Embargo:
until further notice
Title:
Exploring CRM effectiveness: an institutional theory perspective
Author(s):
Hillebrand, B.
;
Nijholt, J.J.
;
Nijssen, E.J.
Publication year:
2011
Source:
Journal of the Academy of Marketing Science, vol. 39, iss. 4, (2011), pp. 592-608
Number of Pages:
17 p.
ISSN:
0092-0703
DOI:
https://doi.org/10.1007/s11747-011-0248-3
Annotation:
1 maart 2011
Publication type:
Article / Letter to editor
Please use this identifier to cite or link to this item :
https://hdl.handle.net/2066/95241
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Subject:
Responsible Organization
Organization:
Marketing
Personeelsmanagement
Marketing - t/m 2007
Journal title:
Journal of the Academy of Marketing Science
Volume:
vol. 39
Issue:
iss. 4
Page start:
p. 592
Page end:
p. 608
Languages used:
English (eng)
This item appears in the following Collection(s)
Nijmegen School of Management
[11781]
Electronic publications
[87075]
Freely accessible full text publications plus those not yet available due to embargo
Academic publications
[187573]
Academic output Radboud University
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