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Description:
Publisher’s version
Publication year
2011Number of pages
21 p.
Source
International Journal of Market Research, 53, 2, (2011), pp. 187-207ISSN
Publication type
Article / Letter to editor
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Organization
Marketing
Journal title
International Journal of Market Research
Volume
vol. 53
Issue
iss. 2
Languages used
English (eng)
Page start
p. 187
Page end
p. 207
Subject
Responsible OrganizationThis item appears in the following Collection(s)
- Academic publications [245054]
- Electronic publications [132354]
- Nijmegen School of Management [18684]
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