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Publication year
2009Author(s)
Publisher
Berlin : Mouton de Gruyter [Communications Monograph; 7]
Series
Communications Monograph [1861-4140] ; 7
ISBN
9783110209891
Number of pages
326 p.
Publication type
Book editorial

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Organization
SW OZ NISCO CW
Languages used
English (eng)
Subject
Mediated communicationAbstract
Television news range among the most extensively investigated topics in communication studies. The book contributes to television news research by focusing on whether and how news viewers who watch the same news program form similar or different interpretations. The author develops a novel concept of interpretation based on cognitive complexity research. He strongly argues that qualitative and quantitative research methods work best if they complement one another.
This item appears in the following Collection(s)
- Academic publications [204951]
- Electronic publications [103216]
- Faculty of Social Sciences [27347]
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