Pooling data for the analysis of dynamic marketing systems

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Title:	Pooling data for the analysis of dynamic marketing systems
Author(s):	Horváth, C. ; Wieringa, J.E
Publication year:	2008
Source:	Statistica Neerlandica, vol. 62, iss. 2, (2008), pp. 208-229
Number of Pages:	22 p.
ISSN:	0039-0402
DOI:	https://doi.org/10.1111/j.1467-9574.2007.00382.x
Publication type:	Article / Letter to editor
Please use this identifier to cite or link to this item : http://hdl.handle.net/2066/68878
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Subject:	Relational Enterprise
Organization:	Marketing
Journal title:	Statistica Neerlandica
Volume:	vol. 62
Issue:	iss. 2
Page start:	p. 208
Page end:	p. 229

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