Persuasive imagery, A consumer response perspective (Series: Advertising and Consumer Psychology) Mawah, NJ & London:Lawrence Erlbaum Associates Publishers ,2003

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Publication year
2004Author(s)
Source
Information Design Journal, 12, 1, (2004), pp. 81-84ISSN
Annotation
Linda Scott Persuasive imagery, A consumer response perspective (Series: Advertising and Consumer Psychology) Mawah, NJ & London:Lawrence Erlbaum Associates Publishers ,2003
Publication type
Book review

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Organization
Communicatie- en informatiewetenschappen
Former Organization
Bedrijfscommunicatie
Journal title
Information Design Journal
Volume
vol. 12
Issue
iss. 1
Page start
p. 81
Page end
p. 84
Subject
Cultural Differences and Communication Problems; Cultuurverschillen en communicatieproblemenThis item appears in the following Collection(s)
- Academic publications [227671]
- Electronic publications [108625]
- Faculty of Arts [28666]
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