Fulltext present in this item

Thumbnail
Fulltext: 46015.pdf
Format: PDF
Description: author's version
Title: Marketing Strategies
Author(s): Furrer, O.F.G.
Publication year: 2006
In: Raju, M.S.; Xardel, D. (ed.), Marketing Management: International Perspectives, pp. 81-98
Publisher: Chennai, India : Vijay Nicole Publishing
ISBN: 9788182091009
Publication type: Part of book or chapter of book

Please use this identifier to cite or link to this item : https://hdl.handle.net/2066/46015   https://hdl.handle.net/2066/46015

Display more details
Editor(s): Raju, M.S.; Xardel, D.
Subject: Relationship Management
Organization: Strategie - t/m 2007
Former Organization: Strategie
Book title: Raju, M.S.; Xardel, D. (ed.), Marketing Management: International Perspectives
Page start: p. 81
Page end: p. 98

This item appears in the following Collection(s)

Browse

Statistics