Werbestrategien in Theorie und Praxis. Sprachliche Aspekte von deutschen und niederländischen Unternehmensdarstellungen und Werbekampagnen
Publication year
2006Publisher
Tostedt : Attikon Verlag
Series
Beiträge zur Wirtschaftskommunikation ; 24
ISBN
3927226521
Number of pages
224 p.
Publication type
Book editorial

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Organization
Communicatie- en informatiewetenschappen
Nederlandse Taal en Cultuur
Former Organization
Bedrijfscommunicatie
Subject
Beiträge zur Wirtschaftskommunikation; Professional Communication; Ironie in persuasieve communicatie: waardering en overtuigingskrachtThis item appears in the following Collection(s)
- Academic publications [227864]
- Faculty of Arts [28767]
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