Kotler over nieuwe én oude economie

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Publication year
2002
Author(s)
Driessen, P.H.
Source
Tijdschrift voor Marketing, 36, 9, (2002), pp. 21
ISSN
Annotation
D. Jain S. Maesincee P. Kotler Marketing Moves: a New Approach to Profits, Growth and Renewal Boston:Harvard Business School Press ,2002 1578516005
Publication type
Book review
If a DOI or any other persistent identifier is unavailable, please use the following repository identifier to link to this item: https://hdl.handle.net/2066/261326   https://hdl.handle.net/2066/261326
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