Towards a Dispositional Approach for Investigating Industrial Context Effects in Consumer-Firm Relationships
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Publication year
2003Source
Journal of the Academy of Marketing Science, 31, 1, (2003), pp. 75-89ISSN
Publication type
Article / Letter to editor
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Organization
Marketing - t/m 2007
Journal title
Journal of the Academy of Marketing Science
Volume
vol. 31
Issue
iss. 1
Page start
p. 75
Page end
p. 89
Subject
Relationship ManagementThis item appears in the following Collection(s)
- Academic publications [246764]
- Electronic publications [134228]
- Nijmegen School of Management [18844]
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