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Title: A New and Simple Approach to Multi-Group Analysis in Partial Least Squares Path Modeling
Author(s): Henseler, J.
Publication year: 2007
In: Martens, H.; Naes, T. (ed.), Proceedings of PLS’07 – The 5th International Symposium on PLS and Related Methods, pp. 104-107
Publisher: As, Norwegen : [S.n.]
Annotation: PLS’07, 5 september 2007
Publication type: Article in monograph or in proceedings

Please use this identifier to cite or link to this item : https://hdl.handle.net/2066/160875   https://hdl.handle.net/2066/160875

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Editor(s): Martens, H.; Naes, T.
Subject: Relationship Management
Organization: Marketing - t/m 2007
Book title: Martens, H.; Naes, T. (ed.), Proceedings of PLS’07 – The 5th International Symposium on PLS and Related Methods
Page start: p. 104
Page end: p. 107

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