The effectiveness of adaptation of the protagonist in narrative impact: Similarity influences health beliefs through self-referencing
Source
Human Communication Research, 40, 1, (2014), pp. 73-90ISSN
Publication type
Article / Letter to editor
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Organization
Communicatie- en informatiewetenschappen
Journal title
Human Communication Research
Volume
vol. 40
Issue
iss. 1
Languages used
English (eng)
Page start
p. 73
Page end
p. 90
Subject
Persuasive Communication; Prevention and health regulation behavior by understandable personal narrativesThis item appears in the following Collection(s)
- Academic publications [243984]
- Electronic publications [130695]
- Faculty of Arts [29763]
- Open Access publications [104973]
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