Growth and Innovation Strategies in Global Competition
London : Routledge
Routledge Studies in International Business and the World Economy
InSaee, J. (ed.), Contemporary Coporate Strategy, pp. 24-42
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Financiële economie en ondernemingsfinanciering
Saee, J. (ed.), Contemporary Coporate Strategy
SubjectRoutledge Studies in International Business and the World Economy; NON-RU research; Onderzoek niet-RU
This paper develops a model of firm dynamics in global competition and experimentally analyzes multinational growth strategies and optimal coordination of innovative activities. It shows that growth and innovation strategies of operatively engaged headquarters (business or corporate) with a geocentric focus dominate alternative concepts, like ethnocentric, financial or flexible headquarters. The analysis identifies two crucial strategic advantages for successful multinational companies: economies of stability and global learning.
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