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Title: Does similarity matter? An investigation in the clothing industry
Author(s): Bloemer, J.M.M. ; Zhang, J. ; Birgelen, M.J.H. van
Publication year: 2012
Publisher: Nijmegen : Institute for Management Research
Series: IMR Working Paper Series ; MAR12-04
Publication type: External research report

Please use this identifier to cite or link to this item : http://hdl.handle.net/2066/111581   http://hdl.handle.net/2066/111581

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Subject: Responsible Organization
Organization: Marketing
Relatiemanagement - t/m 2007
Languages used: English (eng)

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