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Title: The effect of different degrees of regional accentedness in radio commercials: An experiment with German consumers
Author(s): Hendriks, B.C. ; Meurs, W.F.J. van ; Behnke, G.
Publication year: 2019
Source: Journal of International Consumer Marketing, vol. 31, iss. 4, (2019), pp. 302-316
Number of Pages: 15 p.
ISSN: 0896-1530
DOI: https://doi.org/10.1080/08961530.2018.1544530
Annotation: 15 januari 2019
Publication type: Article / Letter to editor

Please use this identifier to cite or link to this item : https://hdl.handle.net/2066/206126   https://hdl.handle.net/2066/206126

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Subject: Language & Communication
Non-nativeness in Communication
Organization: Internationale Bedrijfscommunicatie
Journal title:
Journal of International Consumer Marketing
Volume: vol. 31
Issue: iss. 4
Page start: p. 302
Page end: p. 316
Languages used: English (eng)

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