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Title: Hoe beïnvloeden loyaliteitsprogramma’s klantloyaliteit?
Author(s): Hofenk, D.
Hillebrand, B. (101286783)
Birgelen, M.J.H. van (181431122)
Bloemer, J.M.M. (107548410)
Publication year: 2011
Document type: Part of book or chapter of book
Book title: Jaarboek MarktOnderzoek Associatie 2011
Start page: p. 133
End page: p. 148
Publisher: Amsterdam : MOA, Center for Marketing Intelligence & Research
Subject: Responsible Organization
Organization: Bedrijfswetenschappen
Marketing
Appears in Collections:Academic bibliography

Please use this identifier to cite or link to this item: http://hdl.handle.net/2066/95279

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